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Online and Continuing Education Wine Marketing Certificate
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Wine Marketing Certificate


Wine Marketing Certificate Overview

The Wine Marketing Certificate Program gives you the knowledge and experience you need to prepare for a career in the growing wine industry. With an emphasis on the business side of wine, courses focus on subjects such as sales management, communications, and marketing strategies. The program, to give you a better understanding of the field, also includes courses on contemporary wine production and distribution. At the completion of your studies, you will have greatly expanded your job prospects.

Employment Opportunities

While the "old world" wine industry (mostly European) still rules the roost, American wineries have been on the rise in recent years. At last count, there were nearly 9,000 of them in the United States. Although accurate figures can be hard to come by, it is reliably estimated that the industry employs hundreds of thousands of people. Because they love what they do, some workers don't consider money to be a motivating factor. With that said, there is ample room for advancement for employees who love the industry and want to get ahead.

Graduates of the Linfield University Online and Continuing Education program could pursue a career as a marketing professional, social media expert, compliance manager, or direct-to-customer marketing manager.

Who Should Enroll

Because the focus of the program is marketing, sales, and other business-related subjects, small winery owners, operators, and employees are ideal candidates. Wine marketing courses would also benefit anyone who is considering a job in the wine industry.  

Courses You Will Take

WINE 205 - Fundamentals of Wine / 4 credits
BNSS 250 - Contemporary Business / 4 credits
BNMK 321 - Marketing / 4 credits *
BNSS 485 - Seminar (wine-related topic) / 2 credits

Plus 2 of the following:

JAMS 343 - Social Media Theory and Practice / 4 credits **
BNMK 420 - Sales and Sales Management / 4 credits ***
BNMK 427 - Topics in Marketing (wine-related topic) / 4 credits


* BNAC 260, BNAC 261, ECON 210
** MSCM 150, INQS 126
*** MATH 140, MATH 160

For a list of courses offered this academic year view the Year Long Plan.

Why Linfield University?

As mentioned, the U.S. wine industry is experiencing a period of rapid growth. It is not surprising, then, that many domestic colleges and universities now offer certificate programs on wine-related subjects. Why study at Linfield? As one of the highest ranked online colleges in the nation, our accredited courses offer opportunities for personal, academic, and career advancement. Our programs are 100 percent online, with convenient class schedules offered year round. Academic advisors and tutoring services are available for online students, and technical support is only a click away. Our programs are more affordable than many competitors, and financial aid is available for many students.

I’d like to find out more. What are my next steps?

  1. Fill out the Request Information form to learn more.
  2. Schedule a conversation with the admission counselor for this program.
  3. Call 503-883-2213 or email with any questions.
  4. Just apply now if you're ready to invest in your future.



Of the students who completed this program within normal time, the typical graduate leaves with $ n/a* of debt. *Fewer than 10 students completed this program in the normal time. This number has been withheld to preserve the confidentiality of the students.

The following States do not have licensure requirements for this profession: Oregon

For more information about graduation rates, loan repayment rates, and post-enrollment earnings about this institution and other postsecondary institutions please click here: