Students in the Department of Theatre and Communication Arts presented papers at the Northwest Communication Association’s annual conference in Coeur d’Alene, Idaho, in mid-April. Papers were competitively selected from among those submitted by undergraduates, graduate students, and faculty from throughout the Northwest. Brenda DeVore Marshall, Professor of Theatre and Communication Arts, said “the conference provides opportunities for students to experience the entire process of submitting scholarly work to a conference, presenting papers, and participating in a business meeting of a professional organization.”
Samantha Mack, a communication arts major, was awarded the conference’s top undergraduate paper award for her essay “Homeless Households: A Non-Profit Organization’s Visions of Homelessness.” She also presented “Hate Something, Change Something: Analyzing Honda’s Clean Diesel Engine Campaign Using Cognitive Dissonance” and “The Man Behind the Smokescreen: Constructing a Rhetorical Vision of Mad Men.”
Intercultural communication major Chaia Schupack presented her study of “Reverse Culture Shock: A Phenomenological Study Exploring How College Students Communicate about Their Cross-Cultural Transition.” Darren Valenta, a communication arts major presented two papers: “Cavaliers, Heroes, and Devils: A Metaphoric Criticism of Dan Gilbert’s Attempt to Dethrone the King of Cleveland” and “Tiger’s Not Out of the Woods Yet.” Libby Wilcox, an intercultural communication major, discussed two of her studies: “TOM’s Shoes: An Elaboration Likelihood Model Analysis of a Social Cause Marketing Campaign” and “Images of the Modern Immigrant: Persuasive Metaphors Presented in U.S. American Newspapers.” Kelley Hungerford, a business major with a marketing concentration, presented a paper titled “Writing Letters for Human Rights: An Analysis of the Effectiveness of Amnesty International USA’s Write for Rights Write-a-thon Campaign Using Protection Motivation Theory.”She completed this paper in the Persuasion and Social Influence course.
Wilcox noted this was a “unique chance to experience a professional conference and engage in discussion with peers and faculty members from other institutions.” Valenta added that the conference provided “a wonderful way to gain different perspectives about the discipline of communication and apply the skills and theories I’ve learned at Linfield while getting outside the Linfield sphere to engage with students and faculty members from other colleges and universities.”