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Course Detail

INTERNATIONAL MARKETING

Subject: BUSN
Catalog Number: 426
Registration Number: 8752
Description: International marketing for multinational enterprise; economic, political, and cultural environments; international marketing research, product adaptation, pricing strategies, communications and distribution channels; international logistics, promotion, organization and control; marketing services and countertrade. Prerequisites: 321; MATH 140, 160. 4 credits (GP)
Location: DAYH 109
Times: 12:45PM- 02:25PM  MW
Instructor: Tyler Laird-Magee
Is consent of Instructor Required? No
Course Type: LEC
Students Registered: 21
Seats Available: