Marketing and Interviewing: How to use your marketing degree effectively in interviews

Earning a college degree means investing in your future. You are putting stock into your life and your future career path. A bachelor’s degree in marketing can be an excellent way to secure a future with many employment opportunities in a variety of fields. Upon graduation, you will find that marketing graduates have the skills and strengths that are sought after in today’s workplace.

The truth is that obtaining a degree is challenging and it takes a dedicated person to accomplish this feat. That being said, earning a degree does not automatically ensure that a job is waiting for you when you graduate. Some graduates may have an advantage over others. Those who obtain a marketing degree may have that extra edge. With many accredited marketing degree programs including classes on how to sell, network with other professionals and market goods and services, these future business leaders are ready for any challenge. These skills will not only help you in your career, but in the world of interviewing as well. The skills you learn in an marketing program will essentially teach how to take any given product, service, company or person and make it so appealing to another consumer that they must buy/use/join or align with that specific tangible. Marketing graduates are adept as listening and understanding the needs of their clients as well.

One significant advantage that many marketers have is their unique personality and drive to succeed that pushes them to take risks and meet challenges in the world of work. Persuasive personality and confidence in their knowledge and skills make these successful graduates excellent at both interviewing and networking, two essential aspects of career development. These skills will not only assist a person in getting a job, but will help them continue to grow in their career as well.

Networking is the art of generating and nurturing relationships. Most college graduates have some experience with this process and some have been doing it throughout their life without even realizing it, never thinking about it from a professional aspect. It is an essential function within job hunting and career advancement. Marketers by nature and by training are great at this. They enjoy meeting new people and recognize the opportunities associated with not only making new acquaintances but remembering the specific details about this person and possibly even keeping a connection with them for years to come.

When it comes time to interviewing, marketing degree students are often successful. They are familiar with the mental agility and rapport needed to make lasting impressions. They understand the need to research a company before applying for a position and understanding the business model before showing up at an interview. They already have great communication skills and the attention to detail needed for success.

If you are contemplating earning a degree, it may be best to go with your dreams and passions. However, if you are finding that you are at a crossroad between what field of study to emphasize, consider a business marketing degree. As discussed, a marketing degree can take you far and open doors to many career paths. Linfield College offers you an opportunity to earn your Marketing Degree online. All of the courses in the marketing major and the general education requirements are offered online to help you achieve your bachelor’s degree in Marketing.
At Linfield College, you have a choice between the online bachelor’s degree in Marketing or the Certificate in Marketing. For those who have earned a bachelor’s degree already, the online certificate is a good alternative. You will gain the knowledge of the marketing specialty through the courses in the certificate.

The Marketing Certificate may be combined with a Linfield bachelor’s degree in another field, such as the Accounting degree or the Management degree. The certificate consists of four specialized marketing courses, so it can fit nicely into a student’s overall graduation plan.

The accredited online marketing degree or the marketing certificate will help prepare you to excel in the fields of marketing, and you will have additional skills in interviewing that will be of benefit throughout your professional career.